Linfox and Becton has big plans to develop Essendon Airport’s surrounds into a major business park. The challenge was getting people to look beyond the airfield and see the potential.
We created a high-end look and positioning that would put Essendon Fields high on the list for large businesses who would otherwise look to lease space in Melbourne’s CBD or nearby Docklands.
a revamped shopping centre, an expanded new car area, new major tenants and a new 4-star hotel are on the way
all have benefited from the new polished creative approach