aqueous apartments

challenge

Prince Developments commissioned Rothelowman Architects to design an eye-catching apartment complex about 50m from Port Melbourne beach. Our challenge was to sell the apartments in the highly competitive Port Melbourne real estate market.

go beyond

We always look to connect marketing with architecture. The new Port Melbourne design featured a series of circles on the façade, which had a bubble feel to it. So, we created the ‘Aqueous, Effervescent Living’ campaign, which linked every element together.

sales suite, online tools and agent sales assets, quickly sold 50% of the development

 

case_study_port_aqueous_1_1000px case_study_port_aqueous_3_1400px case_study_port_aqueous_2_1400px

 

case_study_port_aqueous_4_1400px

 

case_study_port_aqueous_5_1400px

 

case_study_port_aqueous_6_1400px

 

case_study_port_aqueous_7_1400px

View more of our favourite campaigns